"BOCHIC" OR "BOHEMIAN CHIC" - A YOUNG AMERICAN BRAND WHICH SECRETLY STARTED TO PRESS THE CLASSICS OF SERIOUS EUROPEAN JEWELRY HOUSES. And LET EVERYTHING STARTED SOME SIX YEARS BACK, IN A SMALL BOUTIQUE IN ONE OF THE BUILDINGS OF NEW YORK, GETTING WHERE IT WAS ONLY PRE-RECORDED.
Designers Miriam Salat and David Aaron Joseph are the family tandem behind all this sophisticated luxury. Miriam Salat, the creator of Miriam Salat, has been selling resin and silver works since 1988 in New York's Barneys. She is also engaged in Bochic jewelry.
Large ethnic bracelets made of unusual bakelite material deserve special attention in the collections of Bochic Jewelery: in the first half of the last century, phone cases were created from it.
The first "Oriental Collection", to the surprise of its owners, was an unexpected success. After publishing in American Vogue, personal stylists of Hollywood stars became interested in unusual ethnic-style jewelry, thanks to which the brand's products saw the red carpet.
After a yellow gold headset was spotted on Angelina Jolie at the Golden Globe Award ceremony, orders rained down on David and Maryam, as if from a cornucopia. Designers find inspiration for their collections when traveling in India, China, Latin America; in the traditions of architectural and decorative art, as well as in ancient jewelry of different cultures - from the Middle Ages to the beginning of the 20th century.
Designers of the brand are not afraid to combine precious stones and metals with materials quite unusual for jewelry, such as ivory, wood, rhinestone or natural resin, using several jewelry techniques to reproduce their ideas. It all depends on the theme of the collection: the stone and its fit are adapted in the theme specific to a particular country.
To obtain a vintage look, blackened 18-carat gold, rose diamonds of various shades, rare shades of jadeite, for example, deep gray-green instead of standard green and special stone carving, are used. The vibrant colors of turquoise, Roman coral and Egyptian emerald fit perfectly into the "royal" form.
Also, Bochic designers love the intrigue: it can be found in earrings, the pair of which can have a different design, or in bracelets with mixed textures, materials and shades of stones.
Bochic also captivates with the fact that its jewelry can be worn without hesitation, without any special occasion. Diamonds in such an unusual performance play a secondary role and are very calm in their brilliance. They do not sparkle, but mysteriously flicker.
Indeed, truly bohemian chic is achieved when it is fashionable to wear jewelry with diamonds at a beach party, without worrying that a precious bracelet, ring or earrings may not fit into the surrounding atmosphere. These jewelry are part of the image.
Everyone can choose for themselves a product that most accurately emphasizes their individuality, and compose their own fairy-tale plot for acquisition ... Russian women have always been lovers of everything fashionable and unusual. So why not pay attention to the modest, restrained diamonds, whose fans are America's First Lady Michelle Obama, the ever-sexy Angelina Jolie, actress Halle Berry, pop star Jennifer Lopez and other beautiful ladies?
